Type
Mobile Fantasy-Roulette Game
Video Games
Lirik's Roulette Land
Fantasy-roulette concept transformed into a polished, launch-ready mobile game through full-spectrum design, engineering, and publishing support.
MobileArt/Animations
Platform
iOS and Android
Timeline
March 7, 2024 - February 28, 2025
Technology Stack
UnityC#Unity IAPMobile OptimizationiOSAndroid
Project overview
Indie creator Sirius Dessalines partnered with Fierce Guppy Game Labs to evolve Lirik's Roulette Land from a promising concept into a polished, publishable mobile title.
What began as a UI enhancement request expanded into a full production collaboration covering engineering fixes, UX redesign, onboarding polish, store-readiness support, and performance optimization.
Gameplay Videos
Lirik's Roulette Land Gameplay
Core gameplay preview from the latest production build.
Goals and Challenges
Goals
- •Create a cohesive visual identity across gameplay, economy, and store-facing UI.
- •Improve interaction quality with smoother controls and cleaner navigation behavior.
- •Stabilize core game loops such as loss conditions, resets, and tutorial flow.
- •Prepare app stores and IAP structure for compliant mobile publishing.
- •Optimize build footprint for better install performance on lower-end devices.
Challenges
- •Early builds had mixed visual language and disconnected monetization cues.
- •Swipe and map/menu interactions conflicted, creating UX friction.
- •Tutorial interactions could collide with audio and UI triggers.
- •Platform setup complexity spanned merchant, identifiers, and policy workflows.
- •Large Android package size reduced install accessibility and usability.
Approach and Technology
UI/UX Direction
Scroll-backed UI with unified visual language
Improved readability, consistency, and monetization clarity across screens.
Gameplay Reliability
Core loop and control fixes
Loss/reset logic, swipe behavior, and tutorial flow were stabilized.
Publishing Pipeline
App Store + Google Play readiness support
Handled identifiers, IAP catalog structure, and policy-aligned setup steps.
Performance Outcome
Android build reduced from 188 MB to 106 MB
Targeted compression improved install speed and lower-end device accessibility.
Design and Development
- •Refined scroll-based UI and strengthened typography/contrast hierarchy.
- •Redesigned buying flow components, pricing treatments, and key visual emphasis points.
- •Added grayscale/gold "Upcoming!" overlays to support roadmap communication.
- •Implemented smooth 360-degree panning and separated map/menu scroll interactions.
- •Upgraded tutorial with scripted taps, skip support, and cleaner onboarding sequencing.
- •Resolved economy edge cases to preserve expected resale values across item categories.
Platform and Publishing Support
- •Guided Google Play merchant verification and Apple bundle identifier setup.
- •Structured in-app purchase catalogs with clear client-side implementation guidance.
- •Provided practical interpretation of policy requirements and submission checklists.
- •Delivered store-ready supporting assets and publication-oriented documentation.
Feature Highlights
Click to expand
Feature Screenshot 1
In-game screen from the updated visual and UX pass.
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Results and Impact
- •Delivered a cohesive, launch-ready mobile game experience for iOS and Android.
- •Improved control quality and gameplay stability across core interaction loops.
- •Reduced package size by approximately 43 percent for stronger device accessibility.
- •Implemented onboarding and monetization improvements that increased product polish.
- •Enabled a smoother publishing path through end-to-end technical and process support.
"David Spurlock and Fierce Guppy were a very reliable software/app development service to hire. There was never a time where I questioned my decision to work with them. They're knowledgeable in coding and have a cultural intelligence of the modern silicon valley tech ecosystem which gives them valuable problem solving abilities when dealing with IOS and Google's always changing guidelines and new email policies. My app is the best it could be and I owe it to this freelancer."
Sirius Dessalines
Indie Creator and Designer
Key Takeaways
- •Tight design-engineering collaboration can rapidly elevate indie concepts into store-ready products.
- •Reliable UX and onboarding are as important as core mechanics in retention-sensitive mobile titles.
- •Publishing enablement and policy support can materially reduce launch friction for independent teams.
- •Focused optimization work can unlock meaningful accessibility gains without sacrificing visual identity.
Ready to Build Something Great?
Let's discuss how we can bring your vision to life with cutting-edge game development, interactive experiences, or custom solutions.