Learn more about our process for turning game concepts into hit games! Check out games in all phases, from initial concept to image-prototype, video-prototype, playable prototype, to published. See the data we collect along the way for each game and gain insights into how we make objective decisions.
Check out our game concepts. The idea is to generate a large volume of ideas, quickly. These are intentionally very rough - the sketches are only there to convey the main mechanics and overall vision.
During this phase, we create images for the game like you’d expect to see on the Google Play and Apple Stores. We then run an ad campaign on each game so we can compare and prioritize them. Check out the results.
During this phase, we produce playable prototypes and look at metrics like cost per install, cumulative play-time, and retention for days 1-30.
We have not produced a hit game just yet! Check back here to be one of the first to know when we make a hit game!
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